Protecting your privacy is a top priority for Upward Lighting. We are dedicated to following all applicable laws and regulations on collecting and handling personal information from our website,, and other sites we own. We aim to ensure your privacy is respected and your data is always kept secure.

Information We Collect

Upward Lighting collects information, including information you willingly provide us while utilizing our services and participating in our promotions and data automatically transmitted from your device while using our products and services.

Log Data

When you visit the Upward Lighting website, our servers may automatically record specific data from your web browser. This data may include your device’s IP address, the type and version of your browser, the pages you visit, the dates and times of your visits, the time spent on each page, other details related to your visit, and technical information associated with any errors you may encounter.

Please note that the information collected may not personally identify you, but it may be combined with other data to identify individuals personally.

Personal Information

We may request personal information, which may consist of the following:

  • Name
  • E-mail
  • Phone Number
  • Company Name
Legitimate Reasons for Processing Your Personal Information

Upward Lighting only collects and utilizes your personal information for legitimate reasons. Therefore, our collection of personal data is limited to what is reasonably necessary to provide our services to you.

Collection and Use of Information

We may gather personal information from you when you perform any of the following actions on our website:

  • Access our content using a mobile device or web browser.
  • Communicate with us through email, social media, or other similar technologies.
  • Mention us on social media.

We may collect, store, use, and disclose information for the following purposes, and personal information will not be processed in a manner that is inconsistent with these purposes:

  • To allow you to customize or personalize your experience on our website.
  • For analytics, market research, and business development, including the operation and improvement of our website, related applications, and social media platforms.

It’s important to note that we may merge the information we collect about you with general information or research data from other reliable sources.

Security of Your Personal Information

When we gather and handle personal information and store it, we will take commercially reasonable measures to protect it from loss, theft, and unauthorized access, disclosure, copying, use, or modification.

While we will make every effort to secure the personal information you provide to us, it’s important to note that no electronic transmission or storage method is entirely secure. Absolute data security cannot be guaranteed. In the event of a data breach, we will comply with all applicable laws.

It’s your responsibility to choose a secure password and maintain the security of your information within the scope of our services.

How Long Do We Keep Your Personal Information

Upward Lighting holds onto your personal information only for the time required for the purposes stated in this privacy policy. Upon the conclusion of this period, we will either delete your personal information or make it anonymous by removing all identifying details.

However, in certain circumstances, we may need to retain your personal information to comply with legal, accounting, or reporting requirements or for archival purposes in the public interest, scientific or historical research, or statistical purposes.

Children’s Privacy

Upward Lighting does not target its products or services toward children under 18 and does not knowingly collect personal information from children under 18.

International Transfers of Personal Information

The personal information we collect is stored and processed at facilities maintained by us and our partners, affiliates, and third-party providers. It’s important to note that the locations where we store, process, or transfer your personal information may have different data protection laws than the country where you initially provided the information.

For example, suppose we share your personal information with third parties in other countries. In that case, we will comply with the requirements of applicable law and protect the transmitted data by this privacy policy (i) through compliance with legal requirements and (ii) by upholding the standards outlined in this privacy policy.

Your Rights and Controlling Your Personal Information

You have the right to withhold personal information from us, although this may impact your experience on our website. We will not discriminate against you for exercising your rights over your personal information. By providing us with personal information, you acknowledge and agree to our collection, storage, use, and disclosure of this information, as this privacy policy outlines. You also have the right to request information about any personal data we hold about you.

If we receive personal information about you from a third party, we will protect it according to this privacy policy. For example, suppose you are a third party providing personal information about someone else. In that case, you must have obtained their consent to provide this information to us and represent and warrant that you have obtained such consent.

You can change your mind anytime if you have previously permitted us to use your personal information for direct marketing purposes. We will allow you to unsubscribe from our email database or opt out of communications. Please note that we may need additional information to verify your identity before proceeding with your request.

If you believe any information we have about you is incorrect, outdated, incomplete, irrelevant, or misleading, please get in touch with us using the contact information outlined in this privacy policy. In addition, we will take reasonable steps to correct any information found to be inaccurate, incomplete, misleading, or outdated.

If you believe that we have violated a relevant data protection law and wish to file a complaint, please get in touch with us using the provided information and include full details of the alleged breach. We will promptly investigate your complaint and provide a written response outlining the outcome of the investigation and the steps we will take to address your complaint. Additionally, you have the right to contact a regulatory body or data protection authority regarding your complaint.

Use of Cookies

We use cookies to gather information about you and your activity on our site. Cookies are small data files that our website stores on your computer, which we access each time you visit. This allows us to understand your usage of our site and serve you content tailored to your preferences.

Limits of Our Policy

Our website may contain links to external sites that we do not operate. However, it’s important to note that we have no control over the content and policies of these sites and cannot be held responsible or liable for their privacy practices.

Changes to This Policy

We may modify our privacy policy to reflect changes in business processes, industry standards, or legislative or regulatory changes. If we make any changes to this privacy policy, we will post them here at the exact location where you are accessing this privacy policy.

If required by law, we will obtain your consent or provide you with the option to opt-in or opt out of, as applicable, any new uses of your personal information.

Contact Us

For any questions or concerns regarding your privacy, you can reach out to us using the following contact information:

Contact: Mr Michael Liao


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